GROWTH MARKETING DIRECTOR

Full time

Hybrid (Ideally 2 days a week in our office in Maidstone, Kent)

Salary: £43k+ DOE

WHAT WE DO AT REFLECT DIGITAL?

Reflect Digital is the digital marketing agency your customers will thank you for hiring.

Putting our clients’ customers first, we work closely with ambitious global brands and eCommerce businesses looking to elevate their marketing and move towards true customer-centricity. We help these companies to unleash their digital performance and grow revenue by leveraging human insights and psychological nudges to optimise strategies.

We believe end-customers do not care what channel they find their solution(s) via. The key for brands is to deliver the right message, at the right time in the right place, having built enough of a relationship and trust with the user to drive action or conversion. This is why a deeper understanding of your customer’s journeys, drivers and motivations is needed if you want to deliver exponential growth.

Since we were founded in 2011, we’ve received many awards and recognitions, including BIMA Agency Of The Year 2024, Campaign's 3rd Best Place to Work in 2025, Employer of the Year, and Best Integrated Campaign (Large) 2024 with Brakes, among others, demonstrating both our commitment to our team and delivering truly strategic campaigns for our clients.

THE ROLE

As our Growth Marketing Director, you’ll sit right at the heart of our collective—acting as the strategic bridge between our biggest clients and our incredible specialist teams (SEO, Paid Media, Digital PR, and Creative Content).

You’re part trusted strategist, part client champion, and part growth catalyst. You know how to take a client's big business ambitions and translate them into killer digital strategies. But more than that, you bring emotional intelligence, curiosity, and strategic grit to every relationship.

If you love diving into behavioural insights, challenging assumptions (nicely!), mastering modern AI workflows, and helping clients see massive ROI ... you’ve found your home.

RESPONSIBILITIES

You’re not just managing accounts; you’re orchestrating digital transformation, driving commercial ROI, and mentoring the next generation of marketers. Here is how you’ll make your mark:

Driving Big-Picture Strategy & Client Magic

• Unify channel strategies (SEO, Paid, PR, Content) into cohesive, high-impact growth blueprints that deliver real bottom-line ROI.

• Build deep, high-trust partnerships with senior client leaders. You’ll be the person they call when they need strategic direction or a fresh perspective.

• Use human insight and behavioural frameworks to guide decision-making, navigate complex conversations, and turn clients into lifelong brand promoters.

• Spot briefs that won't deliver? You'll offer a better, value-led alternative that genuinely moves the needle.

Commercial Growth & Account Leadership

• Spot organic upsell opportunities that add genuine value to your clients' businesses.

• Lend your strategic authority to pitch presentations and proposals for exciting prospective clients.

• Oversee Statements of Work (SOWs), agency profitability, and resource priorities to ensure flawless, on-time delivery.

Team Inspiration & Innovation

• Collaborate with cross-functional delivery teams with empathy and energy, fostering a culture of innovation and high performance.

• Help us design smart, modern workflows by setting agency standards for AI adoption and prompting.

• Share your expertise! Drive our agency POV through industry insights, case studies, and award-winning submissions.

WHO YOU ARE

• You see the full digital ecosystem and know how different channels work together to create magic.

• You can read between the lines, manage expectations with grace, and build trust effortlessly.

• You treat client budgets like your own, keeping an eye on profitability, value, and measurable ROI.

• You’re excited by behavioural science, eager to test new AI tools, and always looking to learn.

• You thrive on bringing people together, celebrating wins, and bringing out the best in specialists.

THE PACKAGE

• Salary: £43k+ DOE 

• Work/Life Balance: Flexible working, 4-day work week, and hybrid working available.

• Annual Leave: 28 days (ex., Bank Holidays) plus Birthdays, Charity day and company slowdown between Christmas and NY.

• Healthcare: Private Healthcare from Vitality.

• Breakfast Club and healthy snacks

• Weekly Wellbeing Sessions

• Access to trained Mental Health First Aiders (MHFA)

• Lunch & Learn and Brunch & Learn sessions

• Internal Training Opportunities -MHFA Training, First Aid Training, ED&I Training

• Endometriosis Friendly Employer

• Work Anywhere Policy

• Career Progression

• Agency Partnerships

To watch staff testimonials about our company culture, you can watch this video on YouTube.

Interview process - What to expect. 

This is a more detailed breakdown of our interview process and what to expect at every stage. If you require any reasonable adjustments to this process, please notify us at the application stage. 

1. Cultural Interview with People Director & Hiring Manager via Google Meet - 1 hour

2. Task Stage - A task is set in advance and then a task Interview in person (where applicable to the role) - 1.5hrs at the Maidstone office

3. Video or phone interview with our CEO, Becky.

Diversity and inclusion are at the heart of what we value as an organisation. Reflect Digital is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, religion, sex, sexual orientation, age, disability or any other status protected by law. Our People team is happy to support any reasonable adjustments that are needed within the recruitment process, such as additional time or different application or interview formats. If we can do something to alter the recruitment process to better suit you, please let us know when you apply. We are committed to providing an inclusive and welcoming environment for all employees, volunteers, subcontractors, freelancers, and clients. Your information will be kept confidential according to the General Data Protection Regulation (GDPR).

Studies have shown that women and people of colour are less likely to apply to jobs unless they meet every single qualification. At Reflect Digital we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every aspect of the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.